Sell Your Business
the Right Way
BuyBiashara helps Kenyan business owners achieve a successful sale — quickly and for the right price. We handle everything from valuation and buyer sourcing to negotiations, legal transfer, and handover. We work across the full spectrum: from sole traders, retail businesses, and growing SMEs to registered limited companies, share sales, and corporate exits.
Why Sellers Choose BuyBiashara
Sell quickly, safely, and for the right value
Business owners come to us for four things: a fast sale, the right price, complete anonymity during the process, and serious buyers only. That is exactly what we are built for.
Sell Faster
Every listing is actively managed by a dedicated agent. We bring qualified buyers to you, keep the process moving, and prevent deals from stalling.
Sell for the Right Value
Our agents know the market. We help you price right, negotiate effectively, and avoid leaving money on the table.
Complete Anonymity
Your business name, exact address, and identity are protected throughout. Buyers see a descriptive listing — not who you are — until due diligence begins.
Serious Buyers Only
Every buyer is identity-verified and prequalified before they reach your business. We confirm who they are, establish how they intend to fund the acquisition, and bind them to confidentiality in writing. Time-wasters do not get that far.
Your Agent Handles Everything
Inquiries, offers, negotiations, due diligence — your dedicated agent manages every step. You only step in when a deal is ready to close.
Legal & Payment Handled
Our in-house legal team prepares all agreements. Buyer funds are processed through a designated client or escrow account and released to you on the agreed schedule once legal transfer is confirmed.
Why Most Business Sales Fail
Selling a business is harder than it looks
Wrong buyers waste your time
Tyre-kickers, window shoppers, and people who can't actually afford your business drain your energy and distract you from running it.
You can't tell anyone
If staff, suppliers or competitors find out you're selling, it can destabilise the business before a deal is done. Confidentiality is everything.
Deals fall apart at closing
Without proper legal structure, payment security, and handover management, deals collapse at the last moment — even after months of negotiation.
What BuyBiashara Handles
One process. Fully managed.
There is one sale process on BuyBiashara — and our team manages every step. You focus on running your business until it is time to sign.
Buyer Vetting
Every buyer registers under a confidentiality agreement, and no buyer advances to due diligence until we have verified their identity and confirmed how they intend to fund the purchase. We qualify serious intent before bringing them to you.
Offer Management
Our agents handle all inquiries and offer negotiations on your behalf. We consult you on key decisions and present only serious, considered offers.
Legal & Closing
From due diligence through to signed agreements, escrow, legal transfer, and handover — our in-house legal support manages the entire closing process.
Listing on BuyBiashara is free. Before your business goes live you sign a Seller Facilitation Agreement setting out our commission — payable only on completion of a sale. No upfront fees and no monthly charges. The commission covers the entire facilitation: agent support, legal fees, payment management and post-sale documentation.
The Process
From Listing to Sold in Six Steps
Selling on BuyBiashara follows a clear, guided process so you always know exactly where your listing stands.
Create Your Account
Sign up and create your profile. Add your phone number — your agent will call you within one business day to discuss your business and walk you through the next steps.
Verification & Listing
Before your listing goes live, our team verifies the physical presence and ownership of your business and you sign the Seller Facilitation Agreement. Once confirmed, your agent prepares and publishes the listing — or reviews a self-submitted listing for accuracy.
Buyers Are Vetted For You
Once live, qualified buyers find your listing. Our agents handle all questions and enquiries under confidentiality — you are only brought in when there is genuine, serious interest.
Buyer Prequalification
When a buyer wants to proceed, we prequalify them before they get near your business. We verify their identity, establish how they intend to fund the purchase, and bind them to confidentiality in writing. Only a buyer who clears this is advanced to due diligence.
Due Diligence
The prequalified buyer visits your premises and reviews your books, licences and lease. Your agent coordinates the visit discreetly and supports you throughout.
Offer, Agreements & Closing
With due diligence complete, the buyer confirms their offer. We negotiate on your behalf and only accept with your approval. At letter of intent the buyer commits a deposit. Both parties then sign at our offices — Sale Agreement, Share Purchase or Asset Purchase Agreement, Transfer schedules, and Post-Acquisition Support Agreement. Payment is processed through a designated client or escrow account and released on the agreed schedule once handover is confirmed.
You stay in control throughout. You can withdraw your business from the market at any time, for any reason, and your listing comes down immediately.
Seller Questions Answered
Will anyone find out I am selling?
This is the question every seller asks first. Here is exactly how we protect you.
Your business is anonymised
Your listing does not show your business name or exact address publicly. Buyers see a descriptive label — "Restaurant in Westlands" — not your trading name. Your identity stays protected until a buyer is serious enough to proceed to due diligence.
Every buyer signs an NDA
Every buyer agrees to a Non-Disclosure and Non-Circumvention Agreement when they create their account, covering every business they view. Before due diligence, the buyer signs a further agreement carrying confidentiality and non-circumvention terms specific to your business. Both are legally binding, stored and timestamped against their account. If they breach, they are liable.
Staff and suppliers will not know
BuyBiashara does not make announcements. Your listing is visible only to registered, verified buyers who have agreed to confidentiality. Physical due diligence visits are coordinated discreetly — your agent manages the logistics with you.
Your contact details stay with us
Buyers communicate with our agents, not with you. Your phone number and email are never shown on the platform or given out, and all buyer messages are routed through our team, who qualify intent before bringing anything to you. You meet a buyer only at due diligence, with your agent present.
Exit Readiness Consultation
Planning to sell in 1–5 years? The decisions you make now will determine what your business is worth when you're ready. Work with an Exit Architect to understand where you stand and build a clear plan.
Ready to Sell Your Business?
Listing is free. No upfront fees — you pay a commission only when your business sells. Our team handles the process while you stay focused on running your business.